Chapter 138: If I Am Not Opening a Shop, I Shall Set Up a Street Stall

Upon hearing this, the two of them offered an embarrassed smile and remarked, "Well, after seeing the clothes, we are suddenly full of confidence in you."

Shen Guodong shook his head and replied, "I’ve already scouted the location. No one around here is selling clothes like these yet, so the sales should be quite promising."

Liu Yuexian nodded in agreement. "I think if these clothes were sold at my school, they would be an absolute hit. Everyone there complains that the clothes available are too plain; they are all dying to wear something stylish."

Hearing this, Shen Guodong nodded. "Of course. I’ve already conducted market research. Although our city of Fengcheng is economically prosperous and people generally live quite well, their material and cultural demands remain surprisingly mundane."

Shen Guodong had realized this sincerely. For instance, when he visited Shencheng last time, there were some boutique clothing chains from Hong Kong, but those clothes were prohibitively expensive—a single outfit could cost nearly thirty yuan. For an average family, spending thirty yuan on one outfit was far too extravagant and simply unacceptable.

Therefore, Shen Guodong intended to target the mass market, keeping prices low. After all, street vending relies primarily on volume.

Liu Yuexian chimed in, "The people at my school have money; most of their families are factory workers. I’ve heard them bragging about how they had their cousins bring things from Huadu, and they were so expensive. They love showing them off. Now, we finally have something to compete with that."

Shen Guodong pulled Liu Yueru into his arms and said, "Wife, you look beautiful in this. Come here, try this one—I think it’s perfect."

Just as Liu Yuexian was lost in her own thoughts, she turned to see Shen Guodong whisking her sister away to change clothes. She cried out in indignation, "What are you two doing? I’m still standing right here! I want to try them on too. Give me the clothes! Give me all the pretty little skirts!"

Watching Liu Yuexian’s retaliatory display, Shen Guodong chuckled. "Alright, alright. These pieces should suit you just fine." He tossed her some bell-bottoms—the latest trend from Hong Kong—along with a white shirt and a denim jacket.

Liu Yuexian’s eyes lit up. "Wow, the quality is amazing! This denim feels like something only big movie stars wear on television."

Shen Guodong shook his head. "Of course. These were sourced through connections in Huadu; they are definitely top-tier, on par with anything from Hong Kong."

Liu Yueru touched the fabric and added, "The quality is indeed excellent. It feels quite nice, but... won't it be a bit too flashy to wear out right now?"

Shen Guodong replied, "I had Wang Chengliang help me source these. They aren't astronomically expensive or anything. What’s the problem?"

Liu Yueru clarified, "That’s not what I meant. I just mean that since no one else is wearing this style, would it be too ostentatious? After all, I am a teacher."

Liu Yuexian chimed in carelessly, "Oh, what does it matter? We bought them fair and square; we didn't steal them. Why shouldn't we wear them? Besides, Brother-in-law, aren't you going to sell them tomorrow? I’ll be your accountant. I’m certain these will sell out, provided the price isn't too high."

Shen Guodong nodded. "I’ve considered that. The retail price won't be excessive. I’m thinking somewhere between one and 1.5 yuan. For the smaller skirts, maybe one yuan, or two pieces for a yuan."

Liu Yuexian agreed, "That price is definitely within the acceptable range. A yuan for clothes like these is a great deal. The college students' appetite for consumption is explosive."

Shen Guodong understood the consumer psychology of the era. Ordinary factory workers might not buy such items, so his target demographic was young people with a bit of disposable income—a group that valued beauty and was willing to spend. Though he remembered the massive shopping festivals of the future, like "Double 11" or "618," he knew those didn't exist yet. However, he understood his audience. Having observed that his target demographic was predominantly female, he chose clothing, as it is the most effective way to catch the eye.

That night, Liu Yueru and Liu Yuexian tried on all ten pieces. Eventually, Liu Yueru decided that the denim overalls suited her best. As she tried on more outfits, she shed her initial shyness, becoming bolder and asking, "I want to try that one too."

Seeing this transformation pleased Shen Guodong; after all, she was his wife, and he wanted her to be confident and uninhibited.

Once they finished, Liu Yuexian exclaimed, "These clothes are fantastic! You have a great eye, Brother-in-law."

Shen Guodong smiled sheepishly, though he knew it had nothing to do with him—these were simply the hottest styles in Huadu that his cousin had sent over. He enjoyed the sight of the two women modeling for him. Liu Yueru and Liu Yuexian possessed distinct temperaments—one lively and cute, the other domestic and virtuous—and they both carried the clothes perfectly, their natural beauty needing no embellishment.

Shen Guodong couldn't help but admire the quality of people's skin in this era; it wasn't ruined by the late nights, electronics, and alcohol that plagued the future, necessitating expensive cosmetics.

The sisters were in high spirits. Liu Yuexian said, "Alright, let Sister go with you to set up the stall tomorrow. Are you sure you want to be a street vendor, though? With clothes this good, you could totally open a boutique; it shouldn't be a problem."

Liu Yueru also felt that if these could be mass-produced, it would be quite profitable. Being a college student herself, her aesthetic judgment was spot on.